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January 2021

3 things content marketing teams can learn from subscription boxes

2021-01-22
By: Phil B. Owens
On: January 22, 2021
In: Content marketing

What if your content marketing was so perfectly targeted that audiences trusted you to be the tastemaker of your space? Welcome to the world of subscription boxes. Dog toys, dark romance novels, beard balm, makeup, craft liquor, curated clothes – lovers of all sorts sign up for subscription boxes. WhileRead More →

Why These 5 Unexpected Content Marketing Skills Are Essential in 2021

2021-01-11
By: Phil B. Owens
On: January 11, 2021
In: Content marketing

Today’s digital age is creating a new world, where fresh, creative human talent and advanced digital skills are in demand. For example, Google fills over 6,000 positions in just one year. (They receive over a million applications and hire less than 1%). But traditional education may be failing to properlyRead More →

8 Content Marketing Ideas to Boost Your Bottom Line

2021-01-06
By: Phil B. Owens
On: January 6, 2021
In: Content marketing

Opinions expressed by Entrepreneur the contributors are theirs. There is no doubt that the current health and economic crisis has changed the priorities of small businesses. However, one priority above all else remains unchanged and that is building a healthy bottom line. Profit is not the only priority, of course,Read More →

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