Opinions expressed by Contractor the contributors are theirs. You are reading Entrepreneur India, an international franchise of Entrepreneur Media. Essentially, anyone involved in marketing in 2021 faces the ever-evolving digital industry of MarTech. There is an ever-increasing demand for marketing automation software and strategies that offer an all-in-one solution. RossRead More →

Content marketing is a well-established discipline for generating inbound leads through keyword targeting and other methods. And since you’re reading this on MarketingProfs, you probably don’t need me to tell you what content marketing does and what it’s used for. But what about thought leadership? For some, the term setsRead More →

PHOTO: Kelly Sikkema Content marketing is one of the most valuable tools brands have to communicate with their audience. Strategically, brands can post compelling messages that grab the attention of their target consumers. Whether through images, infographics, web pages, videos, blogs, or newsletters, marketers have the ability to deliver relevantRead More →