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Prioritize frequency over caliber in your law firm’s content marketing program

Prioritize Frequency Over Caliber in Your Law Firm’s Content Marketing Program | Legal Intelligence


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Wayne Pollock of Copo Strategies.


The quality of your marketing and business development content is not as important as its frequency.

August 25, 2022 at 11:39 am

7 minute read

By Wayne Pollock


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Woody Allen said that 80% of success in life happens.

I can’t say how right he is in every walk of life, but he’s perfect when it comes to law firm content marketing and thought leadership efforts.

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